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Hospiscare event booklet

Published on May 23, 2012, by in Uncategorized.

Though event booklets are not a unique idea to the world, at Hospiscare I worked on making it possible for their 30th year. Previously the event guide had been restricted to the small space given in the newsletter, the Together, that is produced three times a year.

Planning content, laying out the pages and arranging all the designing, the final booklet was posted with the January newsletter and given out as an extra since.

Still used in shops, fundraising packs, and Lottery welcome packs, this booklet has been so popular both internally and externally as everyone has a little A6 professionally designed booklet that gives them all the important big dates in a handy size.

The design of this booklet was also the start of a branding change within the charity. Since a fundraising pack and Together has been based on this branding shift, also proving popular.

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Purpose Gaming branding

Branding appears to be so simple to the everyone, yet making a truly great brand is a complex task. The brand as a whole has to fit together whether online or on paper, or even on someone elses website.

Creating a gaming based brand was complex as the releam of gaming is so vast these days, with games for all ages or preferences. With social media being a vital aspect to the brands presence, the social media presence was just as important as the website one. This lead to two types of the same branding to ensure it was feasible.

The final brand is now in use and working well. You can see the brand in use at www.purposegaming.tv

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Musical Wheelchair

For my final year project I worked with Joy of Sound and MERU to create a musical wheelchair. While this seems like a fun and silly project, it was in fact a complex project to allow any one wheelchair bound to in some way create music through the movement of their own wheelchair. This was a complete change as it uses what movement is best suited to them and not a required movement as stated by the instrument.

This means that music can be created by them pushing the wheels, using a joystick, jelly bean buttons or by communicating with their carer to move their chair.

The final design used existing ideas of relationship between sound and direction, while also used a new and innovative way of attaching equipment safely to wheelchairs.

Featuring in both the Made in Brunel show in the Design Business Centre in June 2010 and the world published book “250 Innovative ideas”, this project really pushed the boundaries yet fulfilled the original requirements.

 

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Hospiscare branding

As the Communications Officer at Hospiscare, another role is to maintain the main branding as well as create any sub brands that the charity may need for there events.

Maintaining the brand, yet keeping the media fresh and original has been a challenging task to such a simple brand, yet I have been able to make a vast number of exciting booklets, leaflets and newsletters.

With the changes being made in social media, with Facebook’s change to a timeline view and the introduction of Google Plus, I have kept the charities branding up todate with these changing mediums.

In December I was asked to create a new logo for the new Men’s Walk event that the charity was running; one which was in keeping with the main branding while standing out. The events team were so happy with the logo that I was asked to then create a logo for their existing Women’s Walk events in a similar vain. Both have been successful, especially the work on the accompanying websites that I did allowing for the walkers to sign up online. You can see the websites here and here.

You can see some examples of my work for Hospiscare at issuu.com/hospicefundraiser

 

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Rocking horse

In 2009 MERU was approached and asked to create a rocking horse to encourage a young girl to make her move more. By encouraging her to make more movements, she would increase her limited life expectancy.

As her mother was a horse enthustic, getting this project right was important in terms of aesthitics and ergomonics. The ergonomics were extremely difficult as the young girl had complex disabilities and so required to remain in a special seating system almost constantly. The design had to be able to connect correctly and safely to her chair, while not over balancing in anyway from the rocking.

The seating system, which was a CAPS 2 system, did not allow for anything to go between her legs, so a unique design to have a horse either side was devised. The horses could be easily and quickly detached to allow quick access to the chair or the young girl with the correct distances and gaps to be ergonomically safe.

The complexities continued as there was size restrictions, complex angles to make the finished item not so two dimensional. I finished the project by hand painting the horses using my painting skills.

The young girl’s mother, Jackie, was so happy with the final design that she has allowed the project to be a case study for the charity to use.

“We really never believed that Abigail could have a rocking horse, until we met MERU! Each visit was so exciting and each stage brought us a little nearer our dream! It is better than we could have imagined, with detail specially suited to Abigail’s needs. The horses are beautifully painted and there is even a bridle with bells. Using her wheelchair seat ensures it will always be comfortable for her.

She loves riding and uses it often. It is so easy for her to rock it herself as it is balanced to give a result with even a small bounce, which she does when she is happy.”

You can read more about the project here.

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